Adao Design attended the local Rugby FSB Breakfast meeting today and enjoyed an informative presentation on social media for smaller businesses. It struck me how many different types of businesses each needing to make their own decisions and create a personalised strategy behind Social Media.  It can often be a very confusing world for the SME that [...]

As the global economy slowly recovers from the financial crisis, many hotels have emerged with stronger and more resilient Internet marketing strategies. Less expendable income meant that hotels had to seriously evaluate their Internet marketing activities. In order to survive, decisive action was needed. Underperforming mediums had to be axed or reemployed in successful ways [...]